Best SEO interview Questions and answers

1.What is SEO?

SEO is an abbreviation for search engine optimisation; it is used to describe the process designing your website in a way that it will appear higher in search engine rankings. In addition to designing, SEO as a process involves fixing the onsite issues, building links and popularizing the Website over the social media networks. Once we do the following processes our keywords gets higher positions with the search engines and in return we get traffic and sales.

2.What is the difference between SEO and Search Engine Optimization?

The acronym "SEO" can also refer to "search engine optimizers," a term adopted by an industry of consultants who carry out optimization projects on behalf of clients, and by employees who perform SEO services in-house. But the use of SEO as “Search Engine Optimizer is very limited and that way we can say there is no difference between SEO and Search Engine Optimization. 

3.Define what is Search Engine Optimization.

Search Engine Optimization is the practice of maximizing the volume or quality of traffic to a web-site from search engines via ''natural'' or unpaid search results. Here the term natural is a qualifier since the SEO professionals use the Google Webmaster approved guidelines to optimize a Website and build up the traffic naturally.

4.What is the difference between “Organic SEO” and “Natural SEO”

Organic Search engine optimisation is also known as ''Natural SEO''  is used for the purpose of increasing traffic through the search engines by using several techniques that may seem complex but do not use any fake methods to increase the ranking.

5.What is the difference between “White Hat SEO” and “Black Hat SEO”

Black Hat SEO refers to the use of aggressive SEO strategies, techniques and tactics that focus only on search engines and not a human audience, and usually does not obey Google webamster guidelines. For example, keyword stuffing, invisible text, doorway pages, sneaky redirects etc are various examples of black hat SEO techniques. In comparison to this when the SEO campaign is done with Google websmaster approved guidelines that's called white hat SEO. While in short run the Black hat has big success it will attract penalties which can go upto blacklisting, dropping the SERP and dropping the site from Google indexing etc.  

  

6.What is “Ethical SEO”

Ethical SEO refers to the usage of the SEO strategies,techniques,tactics that focus on human audience opposed to search engines and completely follows search engines rules and policies. Question is “Are you able to tell what you have done to achieve the rankings?” If the answer is yes, it means you are following white hat techniques of SEO. So we can say when a webamster follows white hat techniques, he is following ethical SEO practice.

7.Does your company Spam my Website? I want to stay away from any Spamming.

Spam is a process followed to get unfair advantage from the end user. So when you are trying to affect the end users decision by in genuine ways spam comes into practice. We can have various examples of content spam, email spam, link spam, comment spam etc. It give more problems than success. We know this and that's why avoid any kind of spamming.

8.How does search engine finds my Website?

The search engine crawlers or bots crawl through the website and generate the required information and update in the database. So when a user searches, they find the relevant document on the Website and if our site matches their requirements, it appears in the search engine listings.